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Competition, Rising Expenses Are Watering Down N.H. Liquor Profits

Competition, Rising Expenses Are Watering Down N.H. Liquor Profits

The New Hampshire Liquor Commission is making a bet on itself.

Lawmakers who count on liquor profits to help fund state government are watching closely to see if these expensive projects pay off, with some concerned about the early results.

She was chastising the Liquor Commission, which oversees the state’s 79 liquor stores, for failing to make as much money as the legislature was banking on.

“These renovation projects can’t be characterized as just a few tweaks here and there,” said Liquor Commission Chairman Joseph Mollica during a ribbon-cutting ceremony for the new Rochester store in April.

In the short-term Liquor Commission Chairman Mollica still has the confidence of his boss, Governor Chris Sununu.

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