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Report: Google Will Charge Phone Manufacturers to Pre-Install Apps in E.U.

Report: Google Will Charge Phone Manufacturers to Pre-Install Apps in E.U.

Google will reportedly soon be charging phone manufacturers to pre-load Google apps such as Gmail, YouTube and Google Maps on their devices for the E.U.

The Wall Street Journal reports that Google will soon start charging smartphone manufacturers in Europe to pre-install Google-owned apps such as Gmail, YouTube and Google Maps on their devices.

Alphabet Inc. stated this week that they will soon be issuing license fees to manufacturers that wish to pre-install Google apps on their devices in Europe, this is a change in Google’s previous business model which relied heavily on advertising.

The European Union has argued that Google abused their mobile market dominance with the Android operating system to promote its own mobile-advertising services over its rivals, as part of the E.U.’s decision on the issue it ordered Google to stop forcing phone manufacturers to pre-install Google apps such as Google Search on their devices.

Sources close to Google told the Wall Street Journal that the licensing fee for Google apps is being applied to guarantee the viability of the Android business model if the company is no longer allowed to bundle their most profitable apps with phones in the E.U.

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